China Kids Expo (CKE) - the leading trade fair for baby articles in Asia, attracted more and more international brands who want to make benefits from the biggest and continuously-booming Chinese domestic market. It’s highly agreed that China Kids Expo is the perfect gateway for international brands to open and expand their businesses in China.
In 2017, China Kids Expo covered an area of 57,500 sqm, with 556 exhibitors showcasing 834 brands from over 30 countries and regions. 50,083 professional buyers from 134 countries and regions were attracted.
The international participants are from 14 countries, 85% of which are planning to exhibit next year, 93% of which rated their participation “successful” or “very successful”.
High praises from exhibitors
Mr. Xu Dingwang, CTO of Joie, one of the senior overseas exhibitor, commented that “China Kids Expo is a great platform for us to meet and communicate with channels, brands, distributors, media and industry professionals and learn from each other to achieve win-win cooperation. 2017 is a significant year for Joie to develop in Chinese market, so we brought many new products to CKE and the number of new products listed is the highest in years.”
Mr. Thierry Neveux, the director of Moulin Roty, also said, “I must say I’m very satisfied with the trade show. Moulin Roty is new in China and we came here with high expectations to discover the Chinese market and prospects. The CKE fair has been very good for us both in terms of organization and result. So we are happy to be here.”
Chinese visitor analysis
China Kids Expo attracts different tiers of Chinese domestic channels from nation-wide to small city and county level. Visitors include wholesalers, distributors and agents, shopping mall and department stores, supermarkets, maternal and baby chain stores, toy retail stores, and e-tailers etc.
Part of domestic distribution channel resources
2. Maternal and baby products store:
3. We media:
4. E-commerce trading platform:
Together with a series of onsite activities customized for international participants, such as Business Matchmaking Programs, Executive Round Table, Forums and free services on IPR and license issues, the event provides a comprehensive solution to do business with China.
Don’t miss the unique opportunity! Take part in CKE 2018 to optimize your branding, marketing and sales in China.
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